AFRICAN BRANDS LEADERSHIP MERIT AWARDS 31 MAY, 2018.
Nutri-Milk, a premium brand from CWAY FOOD AND BEVERAGES, (a subsidiary of CWAY GROUP), won the outstanding award for Africa’s Best Premium Quality Milk Brand of the Year 2018.
African brand leadership merit awards is an annual fiesta that celebrates brands excellence in Africa. Organized by African Brand Congress (ABC) and The Institute of Brand Management of Nigeria (IBMN), the award celebrates Leadership, Innovation and Creativity in Africa. It also showcases the demonstrated uncommon initiatives that have driven leadership in African economy.
The congress is designed to educate, engage and inspire brand building and value creation. The event is keenly monitored by international observers.
The event was characterized by participants from all work of life, invited guest speakers included C.E.O branded Nigeria, Mr. Chinonso Agwu, Mrs Uju Obikwe, Prof Samailah Mande Dean of Post Graduate School “National Open University of Nigeria”and many more.
Contending with Nutri-Milk in this category of awards are other milk base drinks. Following the research reports as submitted by the technical committee, Nutri-Milk was awarded the WINNER in this award category.
The award was presented at the African brands congress which held on 31 may, 2018 at Eko Hotel and Suite, Victoria Island, Lagos state.
Receiving the award on behalf of CWAY Food & Beverages, Mr Will Lee, (The Sales Director of CWAY FOOD and BEVERAGES), reminded the guest at the event, the core value of CWAY Food & Beverages, which is keeping brand promises to target users. In his remark, “Nutri-Milk drink since its introduction into the Nigerian market has continually delivered on its promise by offering consumers premium product with value for money. He also added that CWAY Food and Beverages will do more to offer consumers new brands of high quality and will be pocket friendly.